Toyman Award U.S.
"The
Toy Man™ Seal of Approval" is an emblem of recognition
for products which meet the high standards set forth by the
International Parenting institute™ (IPi™). These standards
are represented through strict product evaluation
guidelines which were created by IPi™ for adoption and use
by The Toy Man™ Product Guide.
"The
Toy Man™ Editors Choice Award" ( a.k.a.
eChoice™
Award )
- This is more than just an award, this is the
"brass
ring"
so to speak; the award that serves as an emblem of
recognition for products / services which contribute
substantially
to positive
productivity. This productivity is measured in the value of
potential cognitive/critical skill growth and/or overall
improvement in an individual or group.
Getting Down To The Individual Category
Scores
While other organizations will
define their ratings in a "blanket" method which simply
defines each rating in an overall usage, we choose to take
a different approach. Each individual rating that was
assigned to this product, based upon our evaluation
process, is briefly explained as to how that specific
rating score was reached. The ratings for this product are
listed below.
CONTENT QUALITY: Rating Level
5 - The
content quality of each selection from The Famous Composers
Series CD's was undoubtedly nothing but the very best.
Subtle tones and style that even captured the attention of
adults. The recordings were well mastered and crystal clear
on even cheap sound speakers on a PC. Most impressive and
pulled the highest score available with ease for this
category.
CRITICAL
SKILLS DEVELOPMENT: Rating Level
5 - Critical
as well as cognitive skill development in a baby is a vital
concern. Based upon the results from the information the
mothers wrote on our consumer product evaluation forms and
our study of the videos of the babies, we established that
when exposed to the music from The Famous Composers Series
CD's, the babies all were far more animated and
demonstrated a substantial change in behavior patterns. The
results lead us to the strong impression of critical and
cognitive skill development being stimulated quite strongly
from hearing The Famous Composers Series CD's.
EASE
OF USE:
Rating Level
5 - No
question about it in this regard, The Famous Composers
Series CD's were simple as can be to use, just as any other
music CD...just plug and play! No options to have to
configure or adjust, just pure simplicity. This obviously
scored the highest score available in this category.
EDUCATIONAL
VALUE:
Rating Level
3 -
Educational value was a tough one for us. The problem which
exists is that you cannot just simply as a baby what they
have learned. At the same time, it is clear to see that the
critical and cognitive skills are being stimulated but the
question is if this can be interpreted as education. In our
evaluation using our established guidelines, The Famous
Composers Series scored an average score of "3". It simply
does not demonstrate a significant score in this
category.
MARKETING
VALUE:
Rating Level
4 - The
marketing value of The Famous Composers Series is quite
high. This is based upon a compilation of the scores from
the product evaluation ratings and results from the
hands-on evaluation testing. The potential of this product
is well above average and has rated the highest score
available in its class. When you consider the factor of the
potential in positive contribution to a baby on multiple
levels, it is great, but consumers are not fully aware of
the facts we have covered here, thus they may not
immediately grasp the value of this product. The Famous
Composers Series falls short of a perfect score by a single
digit in this category.
RESPONSE
LEVEL:
Rating Level
5 - With the
faster tempo pieces of music, the babies all would shake
their toys more and exhibit a much greater amount of facial
expressions, primarily looks of excitement and happiness.
This makes it quite evident that there is a great response
level from the infants in their hearing the music. The
Famous Composers Series scored the highest level available
in this category.